Modern Marketing

Member Exclusive, Modern Marketing

‘We were ordering food just to be able to talk to delivery people’: How young companies are reaching users during the pandemic

February 08, 2021
Modern Marketing

Klarna debuts its first Big Game commercial, ‘The Four Quarter-Sized Cowboys’

February 05, 2021
Member Exclusive, Modern Marketing

‘We’ll see more innovative storytelling tactics’: 2021’s biggest marketing trends in financial services

January 28, 2021
Member Exclusive, The Customer Effect

‘They blamed me’: Banks aren’t doing enough to service those suffering from mental health issues

January 26, 2021
Member Exclusive, Modern Marketing

‘I don’t need to be objective’: Inside the bull market in fintech newsletters

January 06, 2021
Member Exclusive, Modern Marketing

‘Say goodbye to these relics’: Ally’s new campaign positions going to the bank as a thing of the past

September 02, 2020
Member Exclusive, The Customer Effect

Citizens Bank’s Beth Johnson: ‘Personal interaction remains important to customers’

August 11, 2020
Member Exclusive, Modern Marketing

“Live United”: Truist and United Way use poetry to spread message of unity

August 10, 2020
Member Exclusive, The Customer Effect

With deposit volume growing 705% in April, MANTL raises $19 million

July 16, 2020
Modern Marketing

Splitit refreshes brand, targets the 70 percent of people who don’t use all the credit on their cards

May 22, 2020