Modern Marketing

Member Exclusive, Modern Marketing

‘We’ll see more innovative storytelling tactics’: 2021’s biggest marketing trends in financial services

January 28, 2021
Member Exclusive, The Customer Effect

‘They blamed me’: Banks aren’t doing enough to service those suffering from mental health issues

January 26, 2021
Member Exclusive, Modern Marketing

‘I don’t need to be objective’: Inside the bull market in fintech newsletters

January 06, 2021
Member Exclusive, Modern Marketing

‘Say goodbye to these relics’: Ally’s new campaign positions going to the bank as a thing of the past

September 02, 2020
Member Exclusive, The Customer Effect

Citizens Bank’s Beth Johnson: ‘Personal interaction remains important to customers’

August 11, 2020
Member Exclusive, Modern Marketing

“Live United”: Truist and United Way use poetry to spread message of unity

August 10, 2020
Member Exclusive, The Customer Effect

With deposit volume growing 705% in April, MANTL raises $19 million

July 16, 2020
Modern Marketing

Splitit refreshes brand, targets the 70 percent of people who don’t use all the credit on their cards

May 22, 2020
The Customer Effect

Now under the Linux Foundation, the Fintech Open Source Foundation wants to accelerate software development across financial services

April 28, 2020
Modern Marketing

Truist releases first COVID-19 TV campaign

April 14, 2020