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Modern Marketing

Modern Marketing

Challenger banks continue to turn to big name celebrities, but micro influencers might work better

April 15, 2021

Member Exclusive, Modern Marketing

‘Everyone talks about stickiness, but how do you start the journey to stickiness?’: Behind Q2’s acquisition of ClickSwitch

April 09, 2021

Member Exclusive, Modern Marketing

‘Less than 50 years ago, women could be turned down for a credit card based solely on their gender’: Behind the launch of The Card by Seneca Women

March 23, 2021

Member Exclusive, Modern Marketing

In Balance the Banknotes campaign, N26 uses AR to put famous women on cash

March 10, 2021

Member Exclusive, Modern Marketing

Faith and finance are mixing in consumer banking and advice

March 09, 2021

Member Exclusive, Modern Marketing

‘This educational approach is the right one’: Zelle’s Pay it Safe campaign tackles a tough discussion around scams

March 05, 2021

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Fintech packaging design firm Burgopak releases ebook on best practices

March 05, 2021

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Behind the scenes of the Truist Cares campaign with Agency of the Year, StrawberryFrog

March 04, 2021

Member Exclusive, Modern Marketing

Acquiring and retaining customers in a crowded, digital-centric brand ecosystem: Conclusions from the Tearsheet Acquire Conference

March 01, 2021

Modern Marketing

Acquire Conference 2021: All session videos

March 01, 2021