Modern Marketing

Getting customers to act

Are personalized offers really working?

January 25, 2024
The Customer Effect

The great Gen Z + financial services podcast recap

January 17, 2024
Member Exclusive, The Customer Effect

What financial goals are Americans prioritizing as they kick off 2024?

January 03, 2024
Podcasts, The Customer Effect

How Gen Z likes to get paid with Amex, Wise, and DailyPay

December 06, 2023
The Customer Effect

Gen Z’s relationship with money is complicated: New research on Gen Z’s debt, investments, and financial literacy

November 01, 2023
Modern Marketing, Podcasts

Marketing financial services to Gen Z with Step’s CJ MacDonald and Visa’s Ruben Salazar

September 12, 2023
The Customer Effect

‘We don’t make that much money on them’: The opportunities and gaps in banking with Gen Z

June 30, 2023
Modern Marketing

Breaking the fourth wall: Robinhood’s foray into publishing, and how financial publishers work to maintain independence

June 13, 2023
The Customer Effect

How are consumer habits and spending changing due to economic turbulence?

April 27, 2023
The Customer Effect

22% of Americans think ‘net worth’ only applies to wealthy people

April 20, 2023