SoFi Coach keeps members' long-term goals in view as they make everyday decisions about spending, saving, and debt.
The AI-powered guide widens the window for financial guidance and helps turn advice into concrete next steps, while human planners remain important for complex, high-stakes, and deeply personal decisions.
Chime is bringing banking in-house with its $590 million acquisition of Stride, gaining control over the charter, infrastructure, and economics behind its growing product suite.
The neobank is also betting that tighter connections across payments, credit, liquidity, and investing can make the broader platform more valuable.
Affirm is mining its data for a better read on borrowers with its new transformer-based underwriting model.
By extracting new signals from existing data, the BNPL firm is betting that its transaction-level view of consumers can become a competitive advantage in its own right.
