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‘Personal agency and digital transformation are here to stay’: 4 top marketers sound off on trends and strategies

  • Tearsheet interviewed marketing and UX experts to gauge their insight on industry trends.
  • We look at digital transformation, virtual collaborations in user experience teams, B2B marketing strategies and PPP lending.
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‘Personal agency and digital transformation are here to stay’: 4 top marketers sound off on trends and strategies

Tearsheet’s Acquire Conference is one day away. To kick things off, we’re sharing four industry experts’ thoughts on marketing, sales and user experience campaigns — from marketing trends we can expect to see in 2021, to how their companies pivoted marketing, and digital strategies under pressures of the pandemic.

Tearsheet’s Rimal Farrukh and Rivka Abramson contributed to this article.

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Halle Hutchison is the chief brand officer at Varo Money 

Halle Hutchison has been the chief brand officer at Varo Money since November 2019. She has over 20 years experience in the industry.

In addition to her role as chief brand officer, Hutchison has also been a board advisor at Spoonful, a health and wellness platform, since October 2018, as well as principal at HH Consulting, a marketing and advertising consultancy, since 2016.


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