Library, Sponsored

Brand value, user loyalty, and revenues through the lens of embedded finance

  • To gain and keep new consumers, embedded finance is a must-have.
  • Read the latest on why embedded finance is critical, choosing the right solutions, and what Gen Zers expect from financial services.
close

Email a Friend

Brand value, user loyalty, and revenues through the lens of embedded finance

Embedded finance is everywhere, and touches everything, financial and non-financial spaces alike. Embedded finance solutions – leveraged for Banking, Insurance, Lending, Payments as a Service – are becoming the most widely adopted digital technologies. 

Nearly half (47%) of U.S. businesses are currently investing in and planning to launch digital finance solutions. As a result, the embedded finance market is expected to reach a market value of $138 billion by 2026.

The dramatic rise in embedded finance is not expected to slow down anytime soon. Consumers can now order food and groceries, buy or sell cars, secure insurance or a mortgage loan, and manage money through a cascade of brands that have enriched the digital marketplace. As digital experiences become more streamlined and consumer-friendly outside of financial services, consumers demand more from their financial products and services – especially from brands they’re already working with. 

This means that to gain new consumers – and keep existing ones – brands must rise to the challenge and find ways to offer the best embedded solutions that meet the needs and expectations of their users.

Doing so goes further than gaining and retaining customers; these solutions create new revenue streams, give the business greater insights on use behaviors, decrease purchasing friction and increase engagement.

Dive into Netspend’s latest eBook to learn more about:

  • Why embedded finance is a critical path for recruiting and retaining both customers
  • The business opportunities of embedded finance: from product, to brand, to retention to engagement 
  • What Gen Z – the youngest financial consumers – wants and needs from their buying experiences 
  • A checklist for digitization: from zero to embedded

Read the eBook here

0 comments on “Brand value, user loyalty, and revenues through the lens of embedded finance”

Finance Everywhere, Sponsored

BaaS or BS? How to separate hype from value in embedded finance

  • For brands, the aim of embedding banking features into their products should be to enrich their offerings in the marketplace.
  • The needs of a program servicing 5 million customers are very different from those of a programmer who wants to get their first 500 customers. The reality is that it's hard enough to launch a program that customers will transact with daily, let alone scale it.
Lindi Miti | September 30, 2022
Library, Sponsored

The A-Z of building a compliance program

  • A compliance program is crucial for launching financial products into the marketplace – but the thought of building one may seem like a mammoth task.
  • In its latest eBook, Modern Treasury breaks down the regulatory landscape and sets out an easy-to-follow roadmap for any company to start.
Modern Treasury | September 29, 2022
Data, Podcasts, Sponsored

‘Earned wage access is the next evolution in improving day-to-day liquidity’: Argyle’s Matthew Gomes

  • Director of strategy at Argyle, Matt Gomes, joins us on the Tearsheet Podcast.
  • Listen in to our conversation about how payroll and employment data API platforms enable financial institutions to bring the next generation of financial products to consumers.
Argyle | September 22, 2022
Data, Podcasts, Sponsored

‘Developers have become as central a figure as the banks’: Fiserv’s Niranjan Ramaswamy

  • VP and GM of embedded fintech at Fiserv, Niranjan Ramaswamy, joins us on the Tearsheet Podcast.
  • Listen to our conversation about how Fiserv empowers developers to build products that bring fintechs and FIs together.
Fiserv | September 21, 2022
Data, Podcasts, Sponsored

‘Not all fintech integrations are created equal’: Fiserv’s Jon Nordhausen

  • VP of product strategy at Fiserv, Jon Nordhausen, joins us on the Tearsheet Podcast.
  • Listen to our conversation about how cloud data integration is removing friction and enabling new capabilities for data to flow seamlessly between fintechs and FIs.
Fiserv | September 07, 2022
More Articles