Credit and debit cards also undergo changes in the age of digital finance
- As financial software evolves, physical credit and debit cards are also changing.
- From design, orientation, colors, and materials, innovation is also coming to cards.
The long-anticipated Apple credit card, notable for its sleek white color yet substantial titanium base, has finally made its debut this month. While this card has received a lot of attention in recent months for its unique design, it is not the only card with a big emphasis on style and presentation.
As the credit and debit card markets have grown more competitive, many card distributors– from traditional banks to fintechs– are emphasizing design as a way to promote their cards. There are more than 20 different metal credit cards in the U.S. market alone, according to Credit Card Insider. Like reward points and cash-back schemes, it’s yet another way to try to get people to use the card, said Ron Shevlin, director of research at Cornerstone Advisors.
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