In this case study, we explore the partnership between Citi and Numerated, showcasing how the collaboration impacts the lending landscape.
By combining Citi’s financial expertise with Numerated’s AI-driven platform, this partnership exemplifies how fintech and traditional banking can work together to drive innovation and efficiency.
We spoke to Laurel Road's Alyssa Schaefer in March about her plans for the quarter and she told us that partnerships, products and improving processes through data gathered by their refreshed segmentation strategy will be a major focus.
Five months later we are checking back in to see how Schaefer rendered her plans to reality and what improvements Laurel Road was able to realize due to this strategic direction.
The Capital One-Discover deal may be driven by the complementary attributes of their customers, potentially leading to changes in product offerings and services to better serve consumers.
The combined entity could introduce a rewards based debit card as well as relaunch Discover's credit cards for SMBs. Beyond products however it is unlikely that the UX will change dramatically.
Walmart is leveraging its fintech arm One to offer BNPL options to its customers, competing with existing players like Affirm, which already offers pay in four options in Walmart stores.
The entry of retail brands like Walmart into financial services could compel dedicated fintechs to offer more attractive financing options to maintain market share, while also allowing Walmart to deepen its customer relationships, particularly with younger consumers.
