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‘Unleashing a chatbot on a customer is not improving an experience’: Clickatell’s Pieter de Villiers on the future of chat banking

  • Clickatell started 20 years ago with an early SMS API.
  • The company is an important player in the emerging chat banking space.
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‘Unleashing a chatbot on a customer is not improving an experience’: Clickatell’s Pieter de Villiers on the future of chat banking

As chat platforms have eclipsed the size of the largest social networks, businesses are increasingly using them to service their customers. Some financial institutions are even enabled for customers to transact over chat. 

Pieter de Villiers, co-founder and CEO of Clickatell, joins me on the podcast to talk about his vision 20 years ago for mobile experiences. Now the firm covers more than 220 territories, 1000 networks, and 85% of the world’s population, with an SMS reach of more than 5 billion users.

 


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