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Research: How popular does Apple Card need to be to generate $1 billion in revenue?

  • For Apple Card to be significant, it will need to produce billions in revenue.
  • We look at what it will take for Apple to get there.
Research: How popular does Apple Card need to be to generate $1 billion in revenue?

Apple Card may well turn out to be very popular as a financial product. But until it hits $1 billion in revenue, it’s just a blip for Apple. That’s because of the sheer size of the company. Many equity analysts wouldn’t consider Apple Card to be material to the company until it hits $1 billion in revs.

Here’s what would need to happen for Apple Card to hit those numbers. 


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