Member Exclusive, Payments

PayPal’s new plans focus on owning more of the ecommerce transaction

  • PayPal has massively grown its payment volume, but not its engagement metrics.
  • PayPal's recent earnings call show a company with expansive plans for its digital wallet.
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PayPal’s new plans focus on owning more of the ecommerce transaction

PayPal’s plans for Honey, which it purchased for $4 billion in November 2019, are looking increasingly strategic.

During its Q3 earnings call this week, the payments company described changes it plans to make for its mobile apps over the next year. PayPal plans to add enhanced direct deposit, check cashing, budgeting tools, bill pay, crypto, subscription management, and buy now/pay later functionality.

Integrating Honey into PayPal and Venmo will be one of the top priorities as the firm builds out a comprehensive digital wallet.


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