Payments

‘Consumers want brands that resonate with who they are’: Exploring the changing meaning of loyalty with Mastercard’s Kyle Clark

  • The meaning of customer loyalty is changing in the aftermath of the pandemic.
  • Mastercard’s Kyle Clark says financial service providers need to adapt quickly in order to stay relevant.
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‘Consumers want brands that resonate with who they are’: Exploring the changing meaning of loyalty with Mastercard’s Kyle Clark

 


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