Finance Everywhere, Member Exclusive

Highnote emerges from stealth with SMB focused embedded card service

  • Highnote offers businesses end-to-end card issuance, physical and virtual, with a focus on small and emerging companies.
  • The firm says its product is designed to be developer friendly, emphasizing control, flexibility and speed.
close

Email a Friend

Highnote emerges from stealth with SMB focused embedded card service

Highnote, an emerging embedded finance service provider run by PayPal vets, came out of stealth last week, following its latest round of funding. The firm considers itself the first card issuing platform specifically built for small and mid-sized companies.

Over the years, consumers’ expectations have evolved, and they increasingly want to be able to pay directly and instantly, whether they’re sending money to friends or family, or e-shopping for groceries, medicine, or just about anything these days. The answer to that demand in today’s virtual world is ‘embedded finance’. Firms in different industries can integrate payment, lending, and banking solutions into their core offerings through APIs. In just the US, embedded finance is poised to become a $3.6 trillion market over the next decade.

Highnote serves businesses by offering end-to-end virtual card issuance capabilities to SMBs and emerging enterprises. Using their service, businesses can easily embed issuing virtual and physical cards into their existing product offerings using simple APIs. The platform simplifies the entire process, from speed-to-market to issuance, processing, flexible offerings, and partnerships with a variety of card issuance components (card networks, sponsor banks, risk, and compliance).

Speed is a key component of the firm’s value proposition. “Utilizing the Highnote platform, our clients launch card programs in weeks, not months, and create unparalleled value for their customers,” said John Macllwaine, Highnote’s co-founder.


This content is available exclusively to Tearsheet Outlier members.

Tearsheet Outlier information and signup Missing out? Subscribe today and you’ll receive unlimited access to all Tearsheet content, original research, exclusive webinars and events, member-only newsletters from Tearsheet editors and reporters and much more. Join Outlier now — only $49/mo. Already an Outlier member? Sign in to your account

0 comments on “Highnote emerges from stealth with SMB focused embedded card service”

Member Exclusive, Podcasts

Inside Cross River’s ecosystem of some of the best fintech brands

  • Cross River combines tech and banking to power brands like Affirm, Coinbase, Upstart, Upgrade, and Stripe.
  • Chief strategy officer Karan Mehta joined us at The Big Bank Theory Conference to discuss how Cross River’s technology enables the delivery of innovative financial solutions to millions of consumers and businesses.
Zachary Miller | December 03, 2021
Member Exclusive, The Customer Effect

‘New, different, and easy to say’: How fintechs go about choosing their names

  • Standing out as a company in an industry as fast-growing as fintech is no easy task.
  • Finding the right brand name can be a make-or-break for a lot of aspiring startups.
Rivka Abramson | December 02, 2021
Member Exclusive, Podcasts

‘Don’t let any legacy tie you down’: How Piermont Bank blends humans and technology to service midmarket SMBs

  • Piermont Bank serves mid market SMBs with a hybrid blend of digital and human bankers.
  • CEO Wendy Cai-Lee joins us on the podcast to talk about building a bank that addresses SMB pain points.
Zachary Miller | December 01, 2021
Data Snacks, Member Exclusive

Consumers may not get crypto, but they are buying it

  • With almost 2 in 10 people in the US owning crypto, crypto popularity continues to climb.
  • But crypto knowledge seems to fall quite a bit behind crypto optimism. Only 4% of people in the US can pass a crypto literacy quiz.
Rivka Abramson | November 29, 2021
Member Exclusive

‘It doesn’t happen overnight’: How Wise is expanding its banking relationships internationally

  • Wise may have shortened its name, but its roadmap continues to expand.
  • At Tearsheet’s Big Bank Theory Conference, Lindsey Grossman, director of product, and Ryan Zagone, head of Americas, talked about how the company is leveraging APIs to accelerate growth.
Rivka Abramson | November 23, 2021
More Articles