Insights & Action, Payments
Co-brand debit: The missing layer in modern loyalty
- The average consumer swipes a debit card 40+ times a month. But most loyalty programs only capture credit card transactions.
- Through co-brand debit, your brand earns relevance across the everyday transactions already happening, groceries, dining, transit, subscriptions.
Learn how forward-thinking brands are driving daily engagement and direct revenue far beyond booking cycles.
Co-branded debit turns everyday spend into owned data, predictable interchange revenue, and deeper customer relationships, without relying on OTAs or seasonal bookings.
We put together a playbook for leaders ready to close that gap.
Inside, you’ll find:
The revenue case: interchange income, lower OTA commission drag, and data-driven ancillary revenue
Sector breakdowns: tailored strategies for travel, hospitality, and retail
A six-step launch roadmap: built for teams evaluating whether to own, outsource, or run a hybrid model