23 Dec 2019

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Future of Investing, Keys to growth

How data platform Ascent leverages CUSO and corporate VC investors to expand into credit unions

  • Data company Ascent worked with two investors in the CUSO and credit union space to go to market targeting credit unions.
  • We spoke to the firm's CEO as well as with investors from the Reseda Group and TruStage Ventures about how they built a collaborative ecosystem to help portfolio companies.
Zachary Miller | June 14, 2024
The Journey of Leadership

What lessons have fintech CEOs learned while mastering the art of leadership?

  • While induction sessions are common for other roles within a company, how does one go about learning the ins and outs of being a fintech CEO?
  • This story is the first part of the series 'The Journey to Leadership' spotlighting six fintech CEOs -- both seasoned and young -- and their individual journeys.
Sara Khairi | June 13, 2024
Podcasts

The data-driven playbook for growing a small business loan book with Enova’s Cory Kampfer

  • Cory has been immersed in the small business lending space since 2011 when he joined OnDeck.
  • In this episode, Cory provides his unique perspective on the key financial needs and challenges facing small businesses today based on data insights from Enova's $18 billion in originated loans.
Zachary Miller | June 12, 2024
BNPL, Getting customers to act, Modern Marketing

Branding 101: How Klarna translates its branding principles into product and UX design

  • Given mounting competition, one way a brand can build awareness among consumers is branding, and Klarna is one of the best.
  • Dive into Klarna's branding principles and marketing campaigns to find out how the Swedish brand manages to stand out, marrying its design ideals to its products.
Rabab Ahsan | June 11, 2024
10-Q, Member Exclusive

Brilliantly Boring since 1865: Why PNC Bank’s brand campaign is both clever and creative

  • PNC Bank's 'Brilliantly Boring' campaign highlights its checking, savings, and digital banking tools -- but with a twist.
  • The bank has no qualms in embracing that 'banking SHOULD be boring', as boring in today's chaotic world equates to smart, steady, dependable -- all words you want from your bank.
Sara Khairi | June 10, 2024
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