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Jud Linville, ex-CEO of Cards and Consumer Services at Citigroup, takes on fintech

  • Jud Linville spend decades running some of the largest traditional payments and cards companies.
  • Now, in a new role with venture firm General Atlantic, he's turning his sights to fintech.
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Jud Linville, ex-CEO of Cards and Consumer Services at Citigroup, takes on fintech

Jud Linville has decades of experience in financial services and payments, heading up Citi Cards and American Express’ consumer services.

He’s now a senior advisor at investment firm General Atlantic. He joins us to discuss the threats and opportunities within financial services and how fintech and Big Tech are competitively positioned to take marketshare.

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The following excerpts were edited for clarity.

An incumbent’s perspective

While I was running a few of the large platforms, I was always intrigued by what we could do to disrupt the current platforms’ heavy, clunky tech stack. I spent every four to six weeks heading out to Citi Ventures or to the West Coast or to Asia to look at trends I thought would be important and accretive to our customers and how we went to market.


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