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What’s in the pipeline for MoneyLion?: 3 questions with CEO Dee Choubey

  • Tearsheet spoke to Dee Choubey, co-founder and CEO of MoneyLion, about where the company is headed and new areas of focus in 2023.
  • Mounting competition in artificial intelligence and internet search has impacted Google-parent Alphabet shares in the last week.

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What’s in the pipeline for MoneyLion?: 3 questions with CEO Dee Choubey

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What's in the pipeline for MoneyLion?: 3 questions with Dee Choubey, co-founder & CEO of MoneyLion

What's in the pipeline for MoneyLion?: 3 questions with Dee Choubey, co-founder & CEO of MoneyLion

After reporting a profitable December but net losses for Q4 and FY'22 -- what's underway for the firm?


Earlier this month, MoneyLion reported its Q4'22 results with an improvement in adjusted revenue despite negative earnings throughout FY'22.

Tearsheet spoke to Dee Choubey, co-founder and CEO of MoneyLion, about where the company is headed and new areas of focus in 2023.

How are MoneyLion's acquisitions (MALKA and Even Financial), and the latest partnership with ColumnTax adding value to the firm?

Dee Choubey:

  • Our solutions help people in times of need, through greater financial literacy and access, to a very broad range of the credit spectrum, and it's working.
  • Through our two acquisitions, our emphasis on building out capabilities in enterprise and media has been transformational over the past year, providing tremendous value and mutual benefits for our consumers and enterprise customers alike -- as well as recognizing tremendous synergies for our business, including much lower CAC. 

What are the opportunities for neobanks in the current macroeconomic climate?

Dee Choubey:

  • It’s been a unique time in banking when there are new players in the ecosystem offering various options for consumers, that are more in touch with modern modality - e.g., digital-centric, open banking, etc.
  • The term “neobank” is a bit outdated as a blanket term, it suggests new or emerging or alternative. Digital financial services providers have become large and established. In many cases offering better, more digital-savvy, more accessible, and inclusive services, which is why consumers are adopting them. 
  • By putting its customers in control of their finances, MoneyLion changes the game for how financial content and recommendations are delivered. MoneyLion helps consumers achieve financial freedom through unique content and products, engaging customers in a way that appeals to them - through short-form video content and recommendations, personalized to a customer’s needs and current financial situation. 

What’s next for MoneyLion in 2023?

Dee Choubey:

  • We most recently announced the rebrand of Even Financial, the award-winning embedded finance platform for enterprise businesses, to Engine by MoneyLion on March 21st.
  • The Engine by MoneyLion brand is designed to reflect the expanded breadth and capabilities of the combined company, while continuing to focus on its premier financial product search engine, API, and embedded finance marketplace SaaS platform, delivering personalized recommendations through any consumer touchpoint. 
  • Our enterprise offering takes our best-in-class assets for financial products, marketplaces, content, and data and makes them available B2B -- we will continue taking this unparalleled offering to the next level.
  • Additionally, for 2023, we are putting a focus on lifecycle marketing and automation.

Market recap

Fintech stocks continued to be a mixed bag in the past week

Marqeta - up 15% to $4.16 per share

  • Marqeta's recently completed acquisition of software card-issuing peer Power Finance has started to pay off.
  • The new integration is helping Marqeta expand into the credit segment of the card payments space.

Alphabet - down 5% to $101.32 per share

  • Mounting competition in artificial intelligence and internet search has impacted Google-parent Alphabet shares.
  • Google aims to counter Microsoft's investment in startup OpenAI by making its own generative AI tools available to software developers. But will integrating chatbot AI technology into search queries lower Google's profit margins and further impact its stock?

Editor's picks

Tweet of the week

Just look at the charts

This week's reads

Why Apple Pay Later is different from other buy now pay later loans


Apple Pay Later is now live. One of several features that set Apple Pay Later apart from rivals is the fact that the tech giant will be self-financing its interest-free loans through a new entity, Apple Financing LLC, and loans initially won't exceed $1,000. But experts say Apple's goal with Apple Pay Later appears to be less about building a huge loan portfolio and more about building in-app and online sales volume for its Apple Pay wallet.

Coinbase’s future in the U.S.


Coinbase received a Wells notice from the U.S. SEC, saying that Coinbase’s listed digital assets, Coinbase Earn, Coinbase Prime, and Coinbase Wallet are potentially violating securities law. After receiving the Wells notice, Coinbase published a blog post saying that the company does not consider its crypto assets securities and that the Wells notice does not require changes to its current products or services.

BofA financial planning tool proves a hit


More than 10 million customers have used Bank of America's financial planning tool, Life Plan, since its launch two and a half years ago. Available through the BofA app and website, Life Plan lets customers select and prioritize their most important goals at every life stage and across multiple areas, including finances, family, health, home, work, leisure, and giving.

First Citizens shares surge after Silicon Valley Bank deal


Shares of First Citizens Bank surged more than 50% on Monday following news it would buy much of failed Silicon Valley Bank. First Citizens, which calls itself the nation’s largest family-controlled bank, has been one of the biggest buyers of troubled lenders in recent years, fuelling its recent growth.

Sezzle files for a direct listing on Nasdaq


BNPL firm Sezzle has filed for a proposed direct listing of its common stock on the Nasdaq by registering approximately 117 million shares, enabling it to expand its reach and offer its BNPL services to a wider audience.

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