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Square’s David Rusenko discusses the effect of COVID-19 on Square’s ecommerce plans

  • A year after the relaunch of Square Online Store, the company sees new demand among brick-and-mortar merchants.
  • The legacy of COVID-19 will be enhanced flexibility for consumers and merchants, allowing for a multitude of payment, delivery and channel preferences.
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Square’s David Rusenko discusses the effect of COVID-19 on Square’s ecommerce plans

As merchants face new obstacles amid COVID-19 and shelter-in-place mandates, Square is working to smooth their transition to digital.

Today’s guest is David Rusenko, Square’s head of ecommerce. Rusenko, who founded website builder Weebly in 2006, has been working with Square since 2018, when Weebly was acquired by Square for $365 million. Since then, Square integrated Weebly’s platform into its ecommerce platform for sellers, which was relaunched as Square Online Store last year.

The Square Online Store product suite helps merchants manage online-to-offline business integrations. It lets them manage payments, inventory, delivery and other business tasks in one place. Square joins Shopify, Facebook and Amazon that are seeking to grow their ecommerce merchant businesses. Square is growing its ecommerce chops while other ecommerce platform providers improve their financial services offerings.

David joins us to discuss how COVID-19 influenced Square Online Store’s product journey, seller behavior and the next chapter for Square’s ecommerce product ecosystem. 

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The following excerpts were edited for clarity.

The impact of COVID-19 on merchants


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