Banking, SMB Finance

U.S. Bank’s Shruti Patel on the future of SMBs and how the bank is positioning itself to align with their needs

  • U.S. Bank's Shruti Patel explains how the firm is adapting its approach to serve the evolving needs of SMBs in the coming months.
  • "I am really excited about several product launches we have planned for this year... they will bring to life our strategy to deliver a fully integrated suite of banking + payments + software solutions for our clients.”
Sara Khairi | April 24, 2024
close

Email a Friend

U.S. Bank’s Shruti Patel on the future of SMBs and how the bank is positioning itself to align with their needs

At the outset of 2024, small business owners expressed optimism regarding their operations and the broader economy.

As we reach the end of the first quarter, Shruti Patel, Chief Product Officer for the Business Banking Segment at U.S. Bank, shares her insights on the anticipated developments and trends that will influence the small and medium-sized businesses [SMBs] landscape throughout 2024.

Patel also explains how U.S. Bank is adapting its approach to serve the evolving needs of SMBs in the coming months.

SMB banking & payments trends:

subscription wall for TS Pro

0 comments on “U.S. Bank’s Shruti Patel on the future of SMBs and how the bank is positioning itself to align with their needs”

BNPL, Creating win-win partnerships, Embedded Finance, Member Exclusive, SMB Finance

How embedded BNPL optimizes cash flow for SMBs: Inside the Intuit-Affirm partnership

  • The Intuit-Affirm partnership embeds BNPL directly in QuickBooks invoices, transforming accounting into a real-time decision layer.
  • In the new fintech partnership model, platforms manage workflows and customers while specialists handle the decision layer to drive scalable results.
Sara Khairi | February 26, 2026
Banking, SMB Finance

Inside Bank of America’s plan to own the small business relationship

  • Bank of America is building tools that address tariffs, cashflow gaps, and employee retention simultaneously.
  • The bank is betting integration beats specialization as digital competitors chase individual pain points.
Rabab Ahsan | January 27, 2026
5 questions, Awards, Banking, SMB Finance

Simplifying small business finances: Inside U.S. Bank’s award-winning approach

  • U.S. Bank was recognized as 'Best Bank for SMBs' at this year’s Tearsheet SMB Finance Awards.
  • Kristen Link, SVP and Product Lead for Business Customer Journeys and Delivery at U.S. Bank, explains how the super-regional bank supports SMBs across cash flow, payments, and daily operations.
Sara Khairi | December 18, 2025
Business of Fintech, Member Exclusive, SMB Finance

Putting small businesses first: AI, trust, and the human side of finance

  • At this year’s Money 20/20, conversations went beyond payments and embedded finance to how technology can truly support America’s smallest businesses.
  • Two fintechs shone in the discussion: Hello Alice, which aims to make capital more accessible, and Bluevine, a banking platform tailored for SMBs and sole proprietors. Different strategies, same focus -- putting SMB owners first.
Sara Khairi | November 20, 2025
Banking, SMB Finance

Relationship banking is the secret sauce to successfully banking SMB customers

  • SMB owners face isolation, tool proliferation, and vulnerability to economic shifts, managing every business function while lacking revenue cushions for uncertainty.
  • KeyBank's Certified Cash Flow Advisor Program is evolving banking relationships from transactional to consultative, with certified advisors providing ongoing guidance through "Key Conversations".
Rabab Ahsan | November 04, 2025
More Articles